NSW Department of Education
We have worked with the NSW Department of Early Childhood Education across numerous projects, 2 being the development and roll out an important new initiative for the Early Childhood Education Workforce Strategy and the Quality Care Ratings project.
The Workforce strategy was developed to help promote the role of early childhood educators and teachers as a critical part of a child’s educational journey and to also highlight early childhood education as an attractive and meaningful career.
Art Direction and Strategy
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WCAG 2.0 Compliant Designs
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Children's Education and Care Quality Ratings Project
For the Children's Education and Care Quality Ratings project, they asked us to develop a revised approach to the ratings system.
The aim was to disrupt the current public perception of the National Quality Framework (‘NQF’) through the introduction of a new consumer-friendly quality rating system. A new set of ratings was imperative as Department and leading sector research revealed the significantly low awareness of the NQF among parents.
The current graphic was difficult to understand so we were engaged to create a new graphic that was consumer-friendly that directly resonates with services and families.
The project involved the development of a new star graphic for all 5 ratings, plus flyers, posters, 3 animated videos, social media posts, calendars, magnets and stickers for the launch.
Let's Work Together
Like what you see? Let us know about your project and we will be in touch.