Services

  • WCAG 2.2 AAA level compliance 
  • Creative Design & Toolkit Rollout 
  • PDF Tagging for screen reader
  • Editable PDF templates

National Centre of Excellence in Intellectual Disability Health

The National Centre of Excellence in Intellectual Disability Health (NCEIDH) plays a crucial national role in improving the quality of healthcare for people with intellectual disability. Our partnership with NCEIDH spans projects that support this mission through clear, accessible and evidence‑informed communication.

Improving Healthcare Standards

We collaborated with NCEIDH on two major initiatives:

  1. Health Plan Toolkits, a large suite of resources for three distinct audiences.
  2. Healthcare Professional Frameworks, concise clinical decision support tools for the treatment of adults and adolescents.

While each project had different formats, both shared a common purpose: to remove barriers to understanding and improve the standard of healthcare delivered and received.

Health Plan Toolkits

The Health Plan Toolkit: A Large‑Scale Accessible Resource Suite

The Health Plan Toolkit is designed to support three audiences:

  1. Healthcare professionals
  2. Support providers
  3. People with intellectual disabilities

The final toolkit included 18 documents plus 5 interactive PDFs, all visually consistent, simple to use and intentionally designed for accessibility.

To meet NCEIDH’s requirement for the highest accessibility and usability standards, we applied a rigorous design and content approach grounded in best‑practice accessibility.

Design Principles

WCAG 2.2 AAA level accessible and compliant design

  • We went beyond standard compliance to create materials that genuinely work for diverse communication, cognitive and sensory needs.

Fully tagged PDFs for screen readers

  • Every document was meticulously structured to ensure seamless navigation for users relying on assistive technologies.

Clear, simplified communication of complex information

  • Content was organised to ensure clinical accuracy remained intact while improving readability and clarity.

Consistent, intuitive visual graphics

  • The toolkit uses unified visual graphics to make key content easy to recognise and navigate, without unnecessary cognitive load.

One Click Clinical Guides

As part of a collaborative project between 3DN (Department of Developmental Disability Neuropsychiatry) and NCEIDH, we were involved in designing two concise, interactive, double‑sided clinical frameworks: one for adult treatment and the other for adolescent treatment.

National Centre Excellence Disability5-by-think-creative-agency

Traffic Light Design

These frameworks:

  • Cover a range of common and high‑priority health concerns
  • Use a traffic light system to guide clinical decision making
  • Clearly outline symptoms, actions and recommended responses
  • Include hyperlinks that connect users directly to relevant resources and support providers
  • Support fast, accurate interpretation in a clinical environment

The frameworks balance clinical density with simplicity. The traffic light structure provides an at‑a‑glance guide that helps healthcare professionals quickly identify risk levels and required actions. Layout and hierarchy were carefully designed to ensure that essential information is always visible and unambiguous.

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