Felton Industries Integrated Marketing Campaigns


Felton Industries is Australia’s leading supplier of premium, aluminium outdoor furniture to schools, councils and industry. Based in country NSW, but with ambitious plans to expand their business through increased market share and penetration, they appointed Think Creative Agency in 2017 to review their marketing procedures and develop a program to take their business to the next level.

With our wide experience across print and digital channels, we develop and manage a fully integrated marketing Strategy for Felton Industries year on year.  

At the heart of our strategy is to drive greater and better quality traffic to the Felton Industries website using an integrated marketing approach with all channels working in tandem. Using PPC, Organic Traffic, Social and Email Marketing we have overachieved on every goal; building brand awareness, driving leads and increasing sales across all areas of their business

We regularly undertake research to underpin future marketing strategies. This involves broad surveys of market dynamics and detailed customer surveys. The insights gained from these studies provide an invaluable on-going guide for campaign messaging and marketing activities.

Services

Brand Strategy

Marketing Strategy

Brand Identity Development

Product Launches

Digital Marketing Strategy and Execution

Social Media Marketing

Paid Ads

Online Competitions

200% Revenue Increase

 

 

Website Development

Print Management

Direct Mail Campaigns

Email Marketing Campaigns

Content Calendars

Video Production & Photography

SEO

Script Writing and Blog Writing

85% Traffic Increase

 


"From our first contact, they familiarised themselves with our product range and position in the market which has made every project we have done more successful."

 

Jonathan Wiggins - Director

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